The Action List

Focus on hidden metrics, not visible metrics

Details:

Some metrics arrive with fanfare - likes, titles, applause.

They’re easy to count, and easier still to chase. But the ones that matter most often go unseen.

A visible metric might be how many followers you have; a hidden one is how many people trust you when things go quiet. Visible is how often your work is shared; hidden is whether someone thinks about it days later, alone, unprompted. You can’t screenshot that. The trouble is, we tend to optimise for what we can measure. But the most meaningful returns - peace of mind, quiet pride, a reputation that travels farther than your name - don’t show up on dashboards. They build slowly, in the dark, and they tend to last. Prioritising hidden metrics means playing a longer game - one that respects depth over noise, and substance over spectacle..

Sources:

George Mack — The Game of Life | Episode 195

Writer, marketer, entrepreneur, and master of mental models, George Mark, returns to discuss the top 0.1% of ideas he’s ever come across, from treating life ...

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